Herzlich Braut
Herzlich Braut in Prüm – how it all began and what awaits you today
A look behind the scenes: from our opening on October 30, 2021, to the bridal boutique we are today—featuring around 400 m² of space, two private suites, and a white grand piano.
In this article
Grand opening on October 30, 2021
On October 30, 2021, Herzlich Braut opened its doors at Teichplatz in Prüm. At the opening ceremony, models showcased a selection of our wedding dresses on a red runway. The vision was clear from the start: a wedding dress consultation should be more than just a shopping trip—it should be a personal experience.
Photo gallery
Around 400 m² of space for your special moment
Spanning approximately 400 m², Herzlich Braut offers plenty of space for your personal wedding dress fitting—featuring a vast selection of gowns, spacious private areas, and ample room to experience dream dresses.
Catwalk and white wing
The red catwalk remains. Once you’ve found your dream dress, you can see it in motion there. Upon request, on Saturdays you can experience our unique [#Gänsehautmoment] accompanied by live [#Gänsehautmusik] played on a white C. Bechstein grand piano from 1901.
Marion and Harald
Marion combines years of fashion retail experience with honest, empathetic guidance. Harald provides behind-the-scenes support, advises on wedding rings, and creates special moments by playing the grand piano. Together, we want you to feel seen, secure, and welcome.
Experience your own special moment
We dedicate around 3 hours to you, your wishes, and your loved ones.
Request a bridal fashion consultation